Reputation and social media

Last week the Students’ Association of our Faculty of Social Sciences organized an interesting event together with MSL, a communications consultancy. The topic was Reputation and Social Media and in my introduction I discussed ways activist groups ‘use’  reputation and social media in their campaigns. Together with my colleague Sonja Utz from the Department of Communication Science we took care of the two “academic” introductions, followed by short introductions from the practitioners’ end with a representative from MSL and of a large corporation, Randstad. There appeared to be quite some unanimity in the debate following the introductions; the idea of bringing together these diverse groups provided some interesting points of view. I’m looking forward to the next event in this series!